Why?
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A business innovation competition in honor Thomas H. Thomas, a lifelong learner and loyal family man.
Where?
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This competition will be hosted among local HISD high schools in the Heights and Greater Heights areas of NW Houston.
How?
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​Create teams of 2-4 people
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Develop a business plan based on the case study provided below.
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The business plan can be completed in any format (ppt., video, MS Word, etc.), but should include key elements:
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Executive Summary
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Company Name
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Promo​tional Strategy
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Market Analysis/ Competitive Landscape Assessment
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Target Customer(s)
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Business Model: How will you generate revenue?
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1st Year Financial Projections
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Startup costs
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Projected monthly expenses
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Raw materials​
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Marketing costs
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Etc.
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Projected monthly revenue​
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Pricing strategy rationale​
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Teams will receive mentorship from a member of Impact's Strategic Advisory Board
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Teams will be judged on the following criteria: ​
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Clarity of Value Proposition (20%)
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Financial Viability (20%)
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Operational Strategy (20%)
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Communication Skills (20%)
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Innovation/ Creativity ​(20%)
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The winning team will claim a $1,000 scholarship prize!
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